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IBM Case Study Look at Figure 2 on page 9. Noti...




IBM Case Study Look at Figure 2 on page 9. Notice the different lines of business and how the revenue and cost lines changed between 1980 and 2002. Also look carefully at Figure 7 on page 25. Questions: Articulate the overall strategy these changes show. What does this strategy (as reflected in the data in figure 2) mean for gross profitability? What does it mean for competitive positioning? What are the most important factors in IBM's macro-environment that led them to pursue this strategy? must include an excel spreadsheet to support analysis,I am not able to send the attachments tonight....I will send them in the morning,attached are the data for the question.,only 2 pages


Paper#12513 | Written in 18-Jul-2015

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