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Based on your reading of SWOT Analysis II: Looking...




Based on your reading of SWOT Analysis II: Looking Inside for Strengths and Weaknesses and the teaching note "Towards a More Precise SWOT Analysis: SCOT Analysis & Competitive Potential," and bearing in mind the relationship between skills/capabilities and strengths/weaknesses, complete a relative core-competency and resource comparison matrix (as illustrated on Table 2-1 of the SWOT Analysis II reading) for your real-world business. Note: You will have to customize the value chain activities, select the relevant competitors, and provide a one- to two-paragraph summary of your analysis.


Paper#12807 | Written in 18-Jul-2015

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