MGT/521 ? WK 1 ? INDIVIDUAL ASSIGNMENT Resources: Communication Channel Scenarios located on the student website. Read the scenarios located on the student website. Answer the questions after each scenario. Be sure to select the communication channel appropriate for each scenario. Defend your responses. Format your paper consistent with APA guidelines. SCENARIO is BELOW: In this activity, you will be presented with three scenarios, each asking you to select the appropriate communication channel for that particular situation, evaluate the scenarios and answer the questions that follow in separate word document. Scenario 1 You are the marketing manager for a new beverage that has done remarkably well in the USA after its introduction, especially in sports arenas such as football and basketball. The Vice President of operations charged you and yours team to develop a strategy for entering this new beverage into the global market, you need to take this task back to your team, provide them with the product details, and get them started as quickly as possible because they only have one week to develop a strategy. Q. what communication channel will you use? Why is this channel the best choice in this situation? What communication channel will you use to convey your strategy to the Vice President? Why is this channel the best choice in this situation? Scenario 2 You are the manager of large travel agency. You manage 11 employees. This morning, one of your employees notifies you that the company login name and password no longer work for a computer application used by all company employees, you quickly contact the offsite IT department responsible for the upkeep of that computer application to find out why the login information is no longer working, you discover that the login name and password have expired. IT provides you with a new login name and password. Q. What communication channel do you use to contact the IT department? Why is this channel the best choice in this situation? What communication channel will you use to inform your employees about what happened and provide them with the new login name and password? Why is this channel the best choice in this situation? Scenario 3 You are the owner of a small editing company. You have ten employees working for you. Business has been slow and bills are piling up, you have done just about everything you can do to cut costs but you are still unable to pay the bills, you do not want to close the business, you have done some number crunching and you found that by reducing your workforce from 10 to 6 you can pay your bills and remain profitable. Q. What communication channel do you use to inform your employees about the reduction of workforce? Why is this channel the best choice in his situation? What communication channel do you use to inform the affected employees that they are being let go? Why is this channel the best choice?
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