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Assume you are in charge of developing the strategy for a multinational company

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solution


Question

Assume you are in charge of developing the strategy for a multinational company selling products in some 50 different countries around the world. One of the issues you face is whether to employ a multicounty strategy, a transnational, or a global strategy.;A. If your company?s product is mobile phones, do you think it would make better strategic sense to employ a multidomestic strategy, a transnational strategy or a global strategy? Why?;B. If your company?s product is dry soup mixes and canned soups, would a multidomestic strategy seem to be more advisable than a transnational or global strategy? Why?;C. If your company?s product is large home appliances such as washing machines, ranges, ovens and refrigerators, would it seem to make more sense to pursue a multidomestic strategy, a transnational strategy or a global strategy? Why?;D. If your company?s product is apparel and footwear, would a multidomestic strategy, a transnational or a global strategy seem to have more appeal? Why?;Additional Requirements;Min Pages: 2;Max Pages: 3

 

Paper#17041 | Written in 18-Jul-2015

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