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Financial overview and analysis




k, so I'm going to send you the info for my case study and you can tell me what your price point would be. It's all about McDonald's;Attachment Preview;Case Study Guide.doc Download Attachment;Financial Analysis of the McDonalds Company;Stock ticker symbol, exchange where traded;Address of company headquarters;Company phone number;Your name, etc.;PART 1, COMPANY OVERVIEW;a. Brief description of the company (one paragraph, briefly summarizing the companys;business);b. Company history (origin, major developments, etc.);c. Organization (describe how the company is structured);d. Main products and services (describe what the company sells, how it makes money);e. Geographic area of operations (describe where the company sells its products);f. Recent developments (list recent major news stories, if any);PART 2, FINANCIAL OVERVIEW;a. Sales and Income Record;------------- Fiscal Years ------------2008 2009 2010 2011 2012;-- Sales;-- Net Income;-- Percent change in;net income each year;-- Percent change in;sales each year;GRAPH OF SALES & NET INCOME, FY 2008 - 2012;-;-;-;(Plot Sales and Net Income for the;-;last five fiscal years on the graph);-;-;(Recommend you prepare the graph in Excel;-;then copy and paste it into the report);-;-;-;-|--------|---------|---------|---------;2008 2009 2010 2011 2012;COMMENTS: Comment on the trends you see in your numbers and on the graph.;Be sure to include comments! The numbers and the chart are meaningless by themselves.;Comment on what you see.;b. Expense Distribution;FY 2012;Major Expenses;(list the major expense categories;from the latest income statement);PIE CHART OF EXPENSES, FY 2012;Note Do not explode;the pie slices;COMMENTS: Comment on the companys expense distribution.;c. Assets Distribution;Year-end FY 2012;Assets;Cash;Accounts receivable;Inventory;Fixed Assets;Other Assets;PIE CHART OF ASSETS, Year-end FY 2012;COMMENTS: Comment on the companys asset distribution.;c. Capital Structure;Year-end FY 2012;Capital Structure;Current Liabilities;Long-term & Other Liabilities;Preferred Stock (if any);Common Equity;CAPITAL STRUCTURE PIE CHART, Year-end FY 2012;COMMENTS: Comment on the companys capital structure.;PART 3, RATIO ANALYSIS;(1) LIQUIDITY;FY 2011;FY 2012;Current Ratio;McDonalds;Wendys;Quick Ratio;McDonalds;Wendys;Comments On McDonalds Liquidity;Be sure to include comments! The numbers are meaningless by themselves. Comment;on what you see. What story do the numbers tell?;(2) ASSET MANAGEMENT;FY 2011;FY 2012;Total Asset Turnover;McDonalds;Wendys;Average Collection Period;McDonalds;Wendys;Comments On McDonalds Asset Management;(3) DEBT MANAGEMENT;FY 2011;FY 2012;Total Debt to Total Assets;McDonalds;Wendys;Times Interest Earned;McDonalds;Wendys;Comments On McDonalds Debt Management;(4) PROFITABILITY;FY 2011;FY 2012;Net profit Margin;McDonalds;Wendys;Return on Assets;McDonalds;Wendys;Return on Equity;McDonalds;Wendys;Modified Du Pont Equation, FY 2012;Net Profit Margin;Total Asset Turnover;Equity Multiplier;McDonalds;Wendys;Comments On McDonalds Profitability;(5) MARKET VALUE RATIOS;FY 2011;FY 2012;PE Ratio;McDonalds;Wendys;Market to Book Ratio;McDonalds;Wendys;Comments On McDonalds Market Value Ratios;PART 4, CONCLUSIONS AND RECOMMENDATIONS;- Summarize your analysis. Review your comments in the financial analysis section and;provide your assessment of the overall status of the firm. Include any recommendations;you think are appropriate.;- List any other recommendations you have for the firm in view of your analysis.;* End of report Outline *


Paper#18172 | Written in 18-Jul-2015

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