Bus 82 Home quiz 3;40 question 1 point each =40 points;Instructor: David L Lomax;Course;Name;Date;1. A product can be anything that a company offers to satisfy consumer needs and wants, including physical goods, services, and ideas. T F;2. The brand name, features, and the packaging of a product are considered part of the actual product. T F;3. For most consumers, cell phones, digital cameras, and dishwashers would be shopping goods. T F;4. By definition, a(n) ____ satisfies consumer wants and needs.;a);payable;b);product;c);survey;d);prototype;5. At the most fundamental level, a consumer buys a product to obtain;a);status.;b);its implicit benefit.;c);a core benefit.;d);Lifestyle enhancement.;6. In the growth stage of the product life cycle, competition;a);is virtually nonexistent because competitors had enough time to introduce their own products.;b);will begin as competing firms introduce their own versions of the product.;c);has already become well-established, with many weaker firms already leaving the market.;d);will spur major price cuts that dramatically cut into profits.;7. The channel of distribution refers to the actual movement of products as they travel from the producer to the ultimate consumer. T F;8. A selective distribution strategy involves establishing a single retailer as the sole provider of a product in a given area. T F;9. Breakeven analysis formula requires knowledge of fixed costs and variable costs. T F;10. Hans owns and operates a petroleum refinery and is considering selling gasoline door to door, the way the milk man used to do things. What part of distribution strategy is he dealing with?;a.;direct channel;b.;channel intermediaries;c.;channel distribution;d.;physical distribution;11. Merchant wholesalers can develop their own marketing strategies, including pricing strategies, because they;a.;have a contractual agreement with the producer that gives them the right to opt out of normal supply chain restrictions.;b.;take legal title to the goods they help distribute.;c.;are also the producers of the goods they distribute.;d.;have a well-established brand name and consumer loyalty.;12. Par-Tee Golf sells only golf-related goods, but it offers a huge selection of clubs, golf bags, and accessories. It has become the dominant seller of golf equipment in many cities. Par-Tee is a;a.;supercenter.;b.;discount store.;c.;category killer.;d.;natural monopoly.;13. Examples of nonstore retailers include online retailing, direct response retailing, and;a.;exclusive distribution.;b.;physical distribution.;c.;direct selling.;d.;wheel of retailing.;14. The most basic needs required for survival, such as food and shelter, are called physiological needs in Maslow?s hierarchy. T F;15. Skill variety is one factor that contributes to job enrichment. T F;16. Equity theory proposes that individual rewards are based on employee motivation and not based on individual efforts or performance. T F;17. Luella Smiley works for TechNotions, Inc. Her company has offered her the chance to participate in some specialized training that will give her new skills. TechNotion?s emphasis on training is likely to increase Luella?s motivation. T F;18. One way for a company?s reorganization to be effective is to show employees where they fit in the hierarchy and clearly communicate the purpose of the reorganization. T F;19. Psychologist Douglas McGregor theorized that management attitudes toward workers fall into two opposing categories, which he labeled;a);Theory A and Theory B.;b);Theory X and Theory Y.;c);Theory 1 and Theory 2.;d);Theory M and Theory F.;20. The degree of _____ relates directly to the source of power and control within an organization.;a);centralization;b);concentration;c);operational control;d);dispersion;21. One way human resource managers try to keep the best workers is to offer them more flexible work arrangements. T F;22. Because the human resources department generally attracts the best and brightest managerial talent in most companies, human resource managers are generally held in very high regard by others within their organizations. T F;23. HR recruiters are not concerned that 70% of adults over the age of 25 do not have a college degree. They feel because there are so many people in search of employment that it should be easy to fill the retiring baby boomers? vacancies. T F;24. Contingent workers are employees who do not expect regular, full-time jobs, including temporary full-time workers, independent contractors, and temporary agency or contract agency workers. T F;25. Jazmine?s company, MarbleTech, Inc., recently won a major government contract scheduled to last six years. Jazmine has been given the responsibility to recruit, select, and train the workforce the company will need to complete the contract on time and within budget. Jasmine?s efforts will require her to perform functions involved in;a);human resources management.;b);overseeing the CAD/CAM process for Marble Tech.;c);WTA management.;d);line management responsibilities.;26. The U.S Bureau of Labor statistics shows that only a little over _____ of adults over the age of 25 have a college degree.;a);30%;b);10%;c);55%;d);70%;27. Which of the following laws provided the broadest protection against discrimination by employers?;a);The Equal Pay Act of 1963;b);The Fair Labor Standards Act of 1938;c);The Labor Management Reporting Act of 1959;d);The Civil Rights Act of 1964;28. An initiative in 2001 allowed members of the 12 consortium to sponsor other research and educational organizations that did not originally qualify for membership, so they would have access to 12 resources. T F;29. Data are facts and figures that have been organized in a way that makes them immediately useful to decision makers. T F;30. One advantage of the e-marketplace is that it allows sellers and buyers to contact and negotiate with a large number of market participants. T F;31. Unfortunately, there is nothing in place to allow you to diffuse spam. T F;32. _____ is an Internet marketing strategy that attempts to involve customers and others not employed by the seller in activities that promote a product.;a);Viral marketing;b);E-tailing;c);Multilevel marketing;d);Backdoor marketing;33. The Business Software Alliance estimated that the piracy rate in China was about;a);20%;b);40%;c);60%;d);80%;34. A _____ uses hardware or software to create a barrier that prevents unwanted messages or instructions from downloading onto a computer system, thus making it an important tool against computer security threats;a);modular hard drive;b);pharming wall;c);firewall;d);file management system;35. Immediate predecessors are activities in a project that are independent of any other project activities, and thus have no effect on when these other activities are performed.;T F;36. Firms that have demands that fluctuate significantly depending on the season may temporarily hold large inventories in order to smooth out their production schedules. T F;37. Every year around Christmas time Rebecca?s fruit cake company finds it hard to keep up with their customer?s orders. Rebecca?s employees make plenty of fruit cakes, but they cannot package them fast enough for shipment. In order to increase production and meet her customer?s demand Rebecca should consider using some form of automation to package the fruit cakes. T F;38. ISO 14000 is a new computer training program designed to instruct operations managers on how to face different environmental challenges. T F;39. As the owner of a small manufacturing company that employs several workers, you are considering moving your business to a new area. One major concern you might have is _____ in the new area.;a);locating close to the market;b);availability of labor;c);the number of professional sports teams;d);changing your suppliers to one?s located;40. Which statement about robots is false?;a);Robots perform jobs humans find dangerous or physically demanding.;b);Robots do not tire, eat, or sleep.;c);Robots are capable of manipulating materials, but they currently lack the ability to perform tasks that require them to ?feel? or ?hear?.;d);Robots are flexible and reprogrammable, so they can perform a variety of tasks..
Paper#19586 | Written in 18-Jul-2015Price : $47