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Determine how Five Guys? philosophy sets it apart from other fast-food chains

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bus 508 contemporary business.;Determine how Five Guys? philosophy sets it apart from other fast-food chains.;ANSWER;Five Guys is a fast food restaurant chain selling burgers, hot dogs and French fries located in Unites States. Five Guys have very different philosophy compared to its peers. The company is more quality focused and believes in word of mouth publicity. Company philosophy is to be simple and quality focused and believes that if the product is good customers will automatically be generated. Thus unlike its peer it adopted no marketing and publicity stinks and believes in word of mouth publicity. The layout of the stores is also very simple and no fancy decoration or environment. The idea was to focus on cleanliness and neatness and they focused on it. They uses best ingredient and made no compromise their thus serving their customer with best possible product and sticking to their virtues

 

Paper#22754 | Written in 18-Jul-2015

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