Read the Fe?nix Del Sur Case Study on pages 77-79 in our textbook, and answer the five questions listed below in essay;format. Your response should be a minimum of 500 words. You are required to use at least your textbook as source;material. All sources used, including the textbook, must be referenced, paraphrased and quoted material must have;accompanying citations using APA format.;1. Use the DECIDE process to evaluate one of the decisions Fe?nix Del Sur is faced with.;2. What are the four analytical categories to examine when formulating a case analysis? Apply the;categories to the Fe?nix Del Sur case.;3. What is the market for Fe?nix Del Sur? How is that market currently being segmented?;4. What are the possible target markets being considered by Fe?nix Del Sur?;5. What is Fe?nix?s distinctive competency?
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