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Week 9 Assignment 4 Data Mining Paper




Question;Assignment;4: Data Mining;Due Week 9;and worth 75 points;The;development of complex algorithms that can mine mounds of data that have been;collected from people and digital devices have led to the adoption of data;mining by most businesses as a means of understanding their customers better;than before. Data mining takes place in retailing and sales, banking;education, manufacturing and production, health care, insurance, broadcasting;marketing, customer services, and a number of other areas. The analytical;information gathered by data-mining applications has given some businesses a;competitive advantage, an ability to make informed decisions, and better ways;to predict the behavior of customers. Write a four to five (4-5) page paper in;which you;1. Determining;the benefits of Data mining to the business when employing;1. Predictive;analysis to understand the behavior of customers;2. Associations;discovery in products sold to customers;3. Web;mining to discover the business intelligence from web customers;4. Clustering;to find related customer information;2. Assess;the reliability of the data mining algorithms. Decide if they can be trusted;and redicts the errors they are likely to produce;3. Analyze;privacy concerns raised by the collection of personal data for mining purposes.;1.;Choose and describe three (3);concerns raised by consumers.;2.;Decide if each of these concerns is;valid and explain your decision for each.;3.;Describe how each concern is being;allayed.;4. Provide at least three (3) examples;where businesses have used predictive analysis to gain a competitive advantage;and evaluate the effectiveness of each business?s strategy.;5. Use at least three (3) quality;resources in this assignment. Note: Wikipedia and similar Websites do not;qualify as quality resources.;Your assignment must follow these formatting requirements;Be typed, double spaced, using Times New Roman font (size;12), with one-inch margins on all sides, citations and references must follow;APA or school-specific format. Check with your professor for any additional;instructions.;Include a;cover page containing the title of the assignment, the student?s name, the;professor?s name, the course title, and the date. The cover page and the;reference page are not included in the required assignment page length


Paper#36841 | Written in 18-Jul-2015

Price : $42