Dear Tutor please use your expertise in business and provide a solution to this question. Required http://media.pearsoncmg.com/ph/bp/bp_akamai/solomon/Procter_Gamble.html The video about Proctor & Gamble described several areas of marketing management in which P&G has adapted to respond to the changing needs and behaviors of its customers and marketplace. Describe an aspect of Proctor & Gamble's marketing activity that you found particularly interesting or valuable. Or, compare the activities of P&G with those of Harley Davidson or Lady Gaga in terms of marketing innovation.
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