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BM440 Assignment-08 Internet Marketing




Question;ASSIGNMENT 08;BM440 Internet Marketing;Part A: Name and describe each of the three pillars of relationship management.;What are the benefits of each?;Part B: Why is technology important to support relationship marketing? What are;the tools, both company-side and client-side, used to enhance the relationship;management process? How does each one work?;Part C: Of these tools, which two (2) company-side and which two (2);client-side tools do you feel are most effective and why? Support your selections;with concrete examples.


Paper#46224 | Written in 18-Jul-2015

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