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Discussion Question MKT 500




Question;MKT 500 week 7 Discussion "Advertising Media and Integrated;Marketing Communications (IMC)" Please respond to the;following;?;* From the scenario;distinguish between two to three (2-3) different types of advertising media;available for the new product launch. Provide two (2) suggestions for the;marketing intern that will help her to create an advertising budget.;From the e-Activity, create a new;advertising message for a company of your choice using Attention, Interest;Desire, and Action (AIDA). Determine the fundamental manner in which you will;measure the effectiveness of the advertising message and how it aligns with;corporate strategy.


Paper#46641 | Written in 18-Jul-2015

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