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Texas MKT521 assignment 1

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Question;Submit your answers to the questions found at the end of each case's text. For example, for Case #1,DrJane.com (p. 617), the questions for the case analysis can be found on p.618 (in italics at the end of the case text in your textbook).Cases will be evaluated base on the following:(1) Use of existing case facts to validate your recommendations/suggestions - 10 points(2) Integration of previous chapters and/or current chapter concepts into the analysis - 10 points(3) Organization of the analysis - 5 pointsPerreault, Cannon and McCarthy (2014), Basic Marketing: A Marketing Strategy Planning Approach, 19th edition (ISBN:978-0-07-802898-4), McGraw-Hill Irwin, will be utilized inall MKT 521 sections.

 

Paper#46743 | Written in 18-Jul-2015

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