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MKT-500-X3459 MARKETING STRATEGIES

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Question;Marketing planExcecutive SummaryMarketing Plan: Product IdeaYour final project will be a marketing plan for a product idea you have developed. Submit a one- page proposal outlining the product you want to bring to market. Be sure to describe the product or service, the target market you envision reaching, and the problem your product or service solves for the target market. This should be a problem that is not currently being sufficiently addressed by current solution providers, i.e., your competition.Marketing Plan Milestone: Product/Service Description and SWOT AnalysisSubmit part one of your Marketing Plan, which includes the following sections:I. Product or Service DescriptionII. SWOT AnalysisMarketing Plan Milestone: Target Market and CompetitionSubmit part two of your Marketing Plan, which includes the following sections:III. Target MarketIV. Competitive AnalysisMarketing Plan Milestone: Financial Analysis and PricingSubmit part three of your Marketing Plan, which includes the following sections:V. Financial Analysis VI. Pricing StructureMarketing Plan Milestone: Channels of Distribution and IMC Promotion/BudgetsSubmit part four of your Marketing Plan, which includes the following sections:VII. Channels of DistributionVIII. IMC Promotion PlanIX. IMC Budget

 

Paper#47358 | Written in 18-Jul-2015

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