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Utah Symphony and Utah Opera: A Merger Proposal

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Question;Introduction:In this task, you will analyze the ?Utah Symphony and Utah Opera: A Merger Proposal? case study. You will develop a proposed action plan for the new leader, Anne Ewers, to help her in the development of a new strategy to measure the success of the ongoing merger process. The strategic goals for the first year of the merger include the following:? Integrate the business processes of the two companies? Reduce overall expenses as a percentage to profit? Retain key employees? Maintain audience base for both the Utah Opera and the Utah Symphony? Identify and pursue synergistic opportunities between the two companiesTask:A. Develop an action plan for Anne Ewers by doing the following:1. Analyze the financial and leadership strengths and weaknesses of the Utah Symphony before the merger.a. Recommend the key steps Anne should take to address these weaknesses to ensure a successful start of the merger.2. Analyze the financial and leadership strengths and weaknesses of the Utah Opera before the merger.a. Recommend the key steps Anne should take to address these weaknesses to ensure a successful start of the merger.3. Analyze the four aspects of the scorecard from the attached ?Business Scorecards? for each company. Consider the following in your analysis:? How do these scorecards represent the differing cultures and visions of the companies?? Do the scorecards address the strengths and weaknesses you noted, and, if not, should they?B. Develop a balanced scorecard for the merged company based on the specified strategic goals.C. Analyze the strengths and weaknesses of the proposed merged company, addressing the four aspects of the scorecard you developed in part B.D. Identify one highly probable issue that could arise during the merger process for each of the following areas:? Finance? Human resources? Customer satisfaction1. Recommend mitigating actions that the new merged company executive could take.E. If you use sources, include all in-text citations and references in APA format.

 

Paper#51383 | Written in 18-Jul-2015

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