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A series of memos written in 1962 by Licklider (MIT) referred to linked computers for sharing information and.....




Question;A series of memos written in 1962 by Licklider (MIT) referred to linked computers for sharing information and social interaction known as:A.HypertextB.BrowsersC.URLsD.Galactic NetworkQuestion 2 of 323.0 PointsWhich of the following set of issues should be examined in order to determine what form of business is right for a planned venture?A.Sole Proprietorship, Partnership, Corporation or Limited Liability CompanyB.Ownership, Liability, Taxes, and FinancingC.Limited Partners, Silent Partners, Dormant Partners, or Nominal PartnersD.Structure, Duties, Profits, Conflicts and Crises, and DissolutionQuestion 3 of 325.0 PointsIMHO eComm will continue to grow because it is relatively "frictionlesss" when compared to offline business processes. In a few short paragraphs discuss what might be meant by "frictionless" (BTW - put on your thinking caps, this one won't be found in the text).Question 4 of 323.0 PointsPrimarily internal, a written statement of ethical guidelines that everyone in the business will follow is called a:A.Code of conductB.Statement of Community InvolvementC.Product Safety PledgeD.Fair Business PracticeQuestion 5 of 323.0 PointsA niche market is:A.An intense widespread and short-lived enthusiasm for a product or activityB.A small specialized part that is not effective for larger companies to serveC.A fast-in, fast-out approach to capitalizing on fadsD.A widely popular product, carried by most purveyorsQuestion 6 of 323.0 PointsSWOT is a popular method for determining the pros and cons of a business idea. What purpose is it used for?A.Product development and/or the more thorough investigation of a business ideaB.The painstaking and detailed analysis of the financial aspects of the conceptC.Dissecting the aspects of an idea over which the operation has controlD.Discovering aspects of an idea over which the operation has no controlQuestion 7 of 323.0 PointsOnce cash has been obtained for the new e-business, the second step to bootstrapping it to:A.Find a mentorB.Conserve CashC.Maintain control of ownershipD.Assemble a teamQuestion 8 of 323.0 PointsMaintaining control of ownership, quick decision making, minimizing risk and maintaining cash- is- king mindset, are all:A.Advantages of BootstrappingB.Techniques for keeping costs lowC.Elements of Venture CapitalizationD.Risk ManagementQuestion 9 of 323.0 PointsPutting the most frequently asked questions (FAQ) in the help section, making sure it is accessible, represents which tool used to automate the marketing process?A.AutorespondersB.TicklersC.Archived informationD.Press releasesQuestion 10 of 323.0 PointsIn order to be contained on the prominent first page of a search engine where is the most effective place to put an important keyword?A.Spamming it in the same color as the page backgroundB.The URL of the site, though this is not always feasibleC.Within the spider search rangeD.Embedded in the sites hyperlinksQuestion 11 of 323.0 PointsProviding detailed product description and photographs satisfies the:A.Customer need for flexibilityB.Customer needs to feel part of a communityC.Customer demand for informationD.Customer demand for real time supportQuestion 12 of 323.0 PointsAutoresponders are valued because:A.They let customers know their email has been received and information is forthcomingB.Of the personal touch they add to email correspondenceC.They bring the excitement of receiving printed mail to e-business shoppingD.Though labor intensive, they provide individual responsesQuestion 13 of 323.0 PointsWhich of the following statements accurately represents cultural considerations when an e-business includes international customers?A.Language is the only difference to be addressed by politically correct operatorsB.Phone and email communication can bridge the gap effectivelyC.Different tastes in site presentation may include color and interactivity. Research is required.D.Site content need simply to be translated and multilingual phone operators hiredQuestion 14 of 323.0 PointsA high-speed Internet connection using a normal phone line and a digital modem is called:A.BandwidthB.DialupC.DSL (Digital Subscriber Lines)D.ISPQuestion 15 of 325.0 PointsList the Top Ten concepts you will take away from Weeks 5-8 (please use short headlines, i.e. bullets).Question 16 of 323.0 PointsIf an e-business wants a domain name that is already taken, what advantage is there in making an offer for the name through a registrar?A.It is a great way to find out quickly whether an owner is willing to give the name upB.It avoids a service feeC.It puts the e-business owner on the official waiting list for the nameD.It puts the e-business owner in an auction where they have the option to be high bidderQuestion 17 of 323.0 PointsThe series of buttons or links that visitors use to visit different areas of a site is referred to as the:A.Structural iconsB.Tab control boxC.Navigational toolbarD.Site CursorsQuestion 18 of 323.0 PointsA type of virus that replicates itself and spreads to other computers through a shared networkA.MalwareB.WormC.TrojanD.AdwareQuestion 19 of 323.0 PointsWhat is the reason for collecting and analyzing Web site traffic and usage data?A.To sell it to complementary businessesB.To create a data base of informationC.To put the information to work improving businessD.To possess and understanding of what does not seem to be workingQuestion 20 of 323.0 PointsThe result of adding the value of inventory at the beginning of a period to the value of inventory purchases or shipping costs less the final value of inventory is:A.Cost of goods soldB.IncomeC.Operating expensesD.Gross salesQuestion 21 of 323.0 PointsMany online users despise pop up ads and might be unwilling to visit a Web site employing them.A. TrueB. FalseQuestion 22 of 323.0 PointsSearch engines rise and fall in popularity so e-businesses should be alert for flourishing search programs and get listed on them as quickly as possible. True or False?A. TrueB. FalseQuestion 23 of 323.0 PointsOnline communications are much more expensive than printed materials and more difficult to update.A. TrueB. FalseQuestion 24 of 323.0 PointsA diagram showing the pages needed by a Web page as well as the relationship of those pages to one another is referred to as a site map.A. TrueB. FalseQuestion 25 of 323.0 PointsOne way to avoid charge-backs is to not process any charges until a product shipsA. TrueB. FalseQuestion 26 of 323.0 PointsUsing uncommon passwords and changing passwords frequently are additional measures e-businesses can use to ensure the Web sites are hacker proof.A. TrueB. FalseQuestion 27 of 323.0 PointsAdware is software with integrated advertising functions bundled with a software packageA. TrueB. FalseQuestion 28 of 323.0 PointsThe "exit-page log" is an essential tool for identifying the problems in a Web site so they can be corrected.A. TrueB. FalseQuestion 29 of 323.0 PointsCable Internet is typically faster than DSL (Digital Subscriber Lines), however cable pricing tends to be somewhat higherA. TrueB. FalseQuestion 30 of 323.0 PointsEven a relatively minor change to a Web site can affect all other processes on the siteA. TrueB. FalseQuestion 31 of 323.0 PointsThe two tags that should be included on every page are the keywords and description.A. TrueB. FalseQuestion 32 of 323.0 PointsOnline communications are much more expensive than printed materials and more difficult to update.A. TrueB. False


Paper#51820 | Written in 18-Jul-2015

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