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Which of the following is true of gatekeepers?

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Question;Which of the following is true of gatekeepers?AnswerThey are not bound to ethical duties.Investors and boards are examples of gatekeepers.They serve as intermediaries between market participants.They are not responsible for ensuring conformance to fairness in the marketplace.8 pointsQuestion 2Which of the following is the final step in the ethical decision-making process?AnswerIdentifying the ethical issues involvedMonitoring and learning from outcomesConsidering how a decision affects stakeholdersIdentifying key stakeholders8 pointsQuestion 3Which of the following explains the term "satisficing?"AnswerStriving to select only the best alternativeFollowing simplified decision rulesSelecting the alternative simply because it is the easy way outSelecting the alternative that meets minimum decision criteria8 pointsQuestion 4When does issue identification become the first step in the ethical decision-making process?AnswerWhen you are not accountable for the decisionWhen you are solely responsible for a decisionWhen you are presented with an issue from the startUnder all circumstances8 pointsQuestion 5Which omission occurs when decision makers fail to notice gradual variations over time?AnswerInattentional blindnessIncremental blindnessChange blindnessNormative myopia8 pointsQuestion 1Which of the following is a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders?AnswerProcuringBrandingMarketingCopywriting10 pointsQuestion 2The legal doctrine of strict liability is ethically controversial because:Answerit assumes informed consent of the buyer, and therefore, it is assumed to be ethically legitimate.it allows consumers to assume that products are safe for use.it holds that consumer demand depends upon what producers sell.it holds a business accountable for paying damages whether or not it was at fault.10 pointsQuestion 3Which of the following is one of the "Four Ps" of marketing?AnswerPurposePlanningPromotionPeople10 pointsQuestion 4Greater consumption is likely to lead to unhappiness, a condition termed __________.Answeraffluenzacaveat emptorinfluenzainsomnia10 pointsQuestion 5Marketing practices targeted at elderly populations for goods, such as supplemental health insurance, funerals, etc. are subject to criticism because:Answerthat population is vulnerable.interest gained on such investments are not highly profitable.they target the considered and rational desires of the consumers.they do not abide by the principles of welfare economics.10 pointsQuestion 6A consumer's consent to purchase a product is not informed if that consumer is:Answerunwilling to listen to the product details from the sales person.injured after using the product and filed a product liability suit.asked to buy a product without a warranty.being misled or deceived about the product.10 pointsQuestion 7Which of the following statements is true about manipulation?AnswerIt involves total control of direction or management.A person cannot manipulate someone without deception.It implies guiding people's behavior with their conscious understanding.To manipulate something is to guide or direct its behavior.10 pointsQuestion 8Which of the following statements is true about negligence?AnswerIt is not a central component of tort law.One can be negligent by doing something that one should not.One cannot be held negligent by failing to do something that one should have done.It excludes acts of both commission and omission.10 pointsQuestion 9Society creates a strong incentive for businesses to produce safer goods and services by holding them responsible for any harm their products cause. This claim supports the:Answerstrict product liability standard.actual foreseeability standard.reasonable person standard.consent and informed decision standard.10 pointsQuestion 10Identify one of the implications of the "dependence effect."AnswerUnless a seller explicitly warrants a product as safe, buyers are liable for any harm they suffer.Advertising and marketing create consumer wants that support the entire economy.The court's ruling on product liability cases is dependent on the extent of manipulation.By creating consumer wants, advertising and other marketing practices violate consumer autonomy.

 

Paper#51985 | Written in 18-Jul-2015

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