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STR 581 Week 2 Quiz




Question;STR 581 Week 2 Quiz;1. This environment in the strategic planning process;comprises factors in the competitive situation that affect a firm?s success in;acquiring needed resources or in profitably marketing its goods and services.;2. The quasi-science of anticipating environmental and;competitive changes and estimating their importance to an organizations;operation refers to;3. Because the;quantity, quality, price, and accessibility of financial, human, and material;resources are rarely ideal, assessment of suppliers and creditors is critical;to an accurate evaluation of which of the firm?s external environments?;4. What Human Resource component within its operating;environment is a major element of a firm?s ability to satisfy its personnel;needs?;5. Which of these is a determinant of entry, according;to Porter?;6..This term refers to descriptive characteristics;that can be used to differentiate groups of present or potential customers.;7. Which threat;of entry creates a barrier by forcing entrants to spend heavily to overcome;customer loyalty?;8.This factor considers or provides creative;adaptations that can suggest possibilities for new products or for improvements;in existing products or in manufacturing and marketing techniques.;9.This information is used to explain or predict some;aspect of customer behavior with regard to a product or service. Information;such as usage rate, benefits sought, and brand loyalty can provide significant;aid in the design of more accurate and profitable strategies.;10.This term refers to the relationships among human;beings and other living things and the air, soil, and water that supports;them.;11.The environment that is typically subject to much;influence by the firm is;12. When managers consider the general availability;of credit, the level of disposable income, and the propensity of people to;spend, they are considering what factors?;13. This;element of employment or labor represents the workers in their negotiations;with employers through the process of collective bargaining.;14. This group is considered powerful if it is not;obliged to contend with other products for sale to the industry.;15. A firm?s external environment is divided into;various subcategories that include;16. A firm?s access to needed personnel is affected;primarily by four factors that include;17. This is considered a collection of firms that;offer similar products or services that customers perceive to be substitutable;for one another..;18. Economies of scale in an industry refers to


Paper#52189 | Written in 18-Jul-2015

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