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Social Research Methods - Qualitative and quantitative approaches MCQs




Question;Lesson 11;1. An example of unobtrusive data collection;is(are);a. an interview with;college freshmen to determine why they selected a particular school;b. a laboratory experiment designed to determine;whether people really prefer Pepsi or Coke;c. a mailed survey designed to discern students?;attitudes toward a planned change in the school?s calendar;2. Which;of the following modes of observation does NOT require the researcher to;intrude to some degree on whatever he or she is studying?;a.;Experiments;b.;Survey;research;c.;Complete;participant observation;d.;Complete;observer in field research;e.;All;of these choices require the researcher to intrude;3. Unobtrusive;measures can reduce the problem (s) of;a.;the;researcher?s impact on the phenomenon being studied;b.;invalid;operationalization of concepts;c.;unreliable;measurements;d.;corroboration;e.;the;ecological fallacy;4. Which;of the following is (are) illustrative of unobtrusive observations?;a.;examining;the floor tiles at a museum to determine which exhibits are the most popular;b.;examining;the number of beer cans in the university garbage collections to determine beer;consumption patterns;c.;examining;the wear on the tires of squad cars to determine the extent of police;d.;examining;the radio dial settings of cars brought in for oil changes to determine the;popularity of radio stations;e.;all;of these choices illustrate unobtrusive observations;5. If we;wanted to determine whether states that pass clean air legislation (no smoking;in public areas) are more likely to enact laws requiring motorcyclists to wear;helmets than are states that had not passed clean air legislation, the unit of;analysis would be;a.;the;individual states;b.;the;individual act of legislation;c.;passage;or nonpassage of the clean air legislation;d.;the;clean air legislation;e.;states;that passed clean air legislation;6.;You are interested in doing a content analysis on the characteristics people;seek in a partner by examining the personals section of three newspapers. Your;unit of analysis is;a.;the;three newspapers.;b.;The;characteristics desired in a partner.;c.;The;individual ads;d.;The;personals section of the paper;e.;The;person who wrote the ad;7. Professor;Perlman was interested in comparing two textbooks to determine whether one used;more sexist language than the other. Perlman counted the number of ties a;gender reference (ex: ?he?, ?she?, ?chairman,? etc.) appeared in each book.;Perlman was doing;a.;latent;content coding;b.;manifest;content coding;c.;quota;sampling;d.;the;ecological fallacy;e.;base;counting;8. Which;of the following levels of measurement(s) may be employed in content analysis?;a.;nominal;b.;ratio;c.;interval;d.;ordinal;e.;all;of these choices are correct;9. In;which of the following analyses is content analysis LEAST likely to be useful?;a.;themes;in newspaper editorials;b.;the;wording of this exam;c.;topics;covered in class lectures;d.;the;theme of love as discussed in song;e.;dating;patterns among high school seniors;10. In;comparison to coding the manifest content of communication, coding the latent;content;a.;has;a disadvantage in terms of validity;b.;has;an advantage in terms of reliability;c.;is;better designed for tapping the underlying meaning of communication;d.;has;an advantage in terms of specificity;e.;all;of thee choices are true;11. The;categories used in content analysis should be;a.;Mutually;exclusive;b.;Exhaustive;c.;Nominal;d.;Mutually;exclusive and exhaustive;e.;Mutually;exclusive and nominal;12. Content;analysis can be done on newspaper materials and government documents but NOT on;diaries and letters;a.;True;b.;False;13. As a;mode of observation, content analysis is essentially a coding operation;a.;True;b.;False;14. Coding;in content analysis involves;a.;conceptualization;and operationalization;b.;inductive;methods;c.;selecting;a level of measurement;d.;deductive;methods;e.;all;of these choices are involved in coding in content analysis;15. The;weaknesses of content analysis include;a.;a;researcher cannot use it to study change over time;b.;its;use influences that which is being studid;c.;if;you make a coding error, you cannot recode your data;d.;it;requires special equipment;e.;none;of these choices is a weakness of content analysis;16. Standard;probability sampling techniques should NOT be used in content analysis;a.;True;b.;False;17. All;content analysis results in counting;a.;True;b.;False;18. Existing;statistics can be used;a.;as;the main data for social scientific inquiry;b.;to;provide a historical context for research;c.;to;provide a conceptual context for research;d.;as;a supplemental source of data for social scientific inquiry;e.;all;of these choices are correct;19. Logical;reasoning and replication are used to handle the problem of validity in the;analysis of existing statistics.;a.;True;b.;False;20 A;friend of yours is doing a term paper to compare the infant mortality rates in;the United States, Japan, Bolivia, and Pakistan. You tell your friend that a;good source to check is;a.;Common;Cause;b.;the;Demographic Yearbook;c.;the;Statistical Abstract of the United States;d.;the;Gallup poll;e.;the;Almanac;21. Many;existing statistics can be found on the internet.;a.;True;b.;False;22. After;examining the FBI Crime Reports for a 30=year period, Professor Hall claimed;that the incidence of rape has increased. After examining the same reports;Professor Shine claimed that the reporting of rape, not the incidence of rape;has increased. This illustrates;a.;the;problem of reliability in using existing statistics;b.;the;problem of validity in using existing statistics;c.;the;need to replicate existing statistics;d.;the;ecological fallacy;e.;pretesting;23. Professor;Jenner was interested in using Census Bureau data to examine the trend in;unemployment rates in the United States. However, Jenner?s definition of;unemployment did not match the one used by the Census Bureau. Jenner was;dealing with the issue of;a.;reliability;b.;validity;c.;the;ecological fallacy;d.;ideal;types;e.;verstehen;24. Only;official government documents should be used in historical analyses;a.;True;b.;False;25. According;to Weber, an ideal type indicates the characteristics that the phenomena should;strive to attain.;a.;True;b.;False;26. Unobtrusive;measures reduce the impact of the researcher on the phenomena being studied.;a.;True;b.;False;1.;Below;is a list of measures on the French influence in New Orleans. Which of the;measures is NOT an Unobtrusive Measure?;a. the wear on novels in the New Orleans Public Library written in French;b. walking down a street in New Orleans and noticing that most of the signs in;stores in a neighborhood are in French or French-Cajun;c. a survey using a three-page questionnaire partly written in French that was;distributed to residents of a neighborhood;d. a box of 300 letters written by people living in New Orleans to relatives;living in French speaking areas outside the state (e.g., Quebec. between 1980;and 1985;(Page Ref: 321);Refer to;the following paragraph to answer the questions below.;Dr.;Simpson conducted a content analysis of the New York Times newspaper between;1980 and 2000. She first identified relevant articles involving government;regulation of business. After finding 2,000 such articles, she systematically;sampled articles with a sampling interval of 5. She then coded each sampled;article based on the subjective meaning it expressed, as pro- or;anti-government regulation using a 1 to 10 scale (1 = very anti-regulation, 10;= very pro-regulation).;2. In;this study, Dr. Simpson used __________ to identify articles as pro- or;anti-government regulation.;a. latent coding;b. manifest coding;c. generic coding;d. intervention strategy coding;(Page Ref: 326);3. How;many articles did Dr. Simpson code?;a. 200;b. 400;c. 1,000;d. 4,000;(Page Ref: 327-329)


Paper#52700 | Written in 18-Jul-2015

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