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UMUC BMGT392 Assignment 3 and 4 (Country Plan Part 1 and 2)

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Question;Folder;Assignment # 3: Country Plan - Part 1;Instructions;Asssignment # 3;COUNTRY PROJECT PAPER 1:BUSINESS AND;COUNTRY VARIABLE ANALYSIS - (25%);You will write your first paper in three parts as a narrative (not;outline) in which you discuss your business and the country you would like it;to enter. Do not select a real company (such as Nike), and be sure to do some;preliminary research on various countries and businesses before you make your;decision. Your paper should be six to twelve pages, but you will not be;penalized if your paper is a few pages longer. You will be penalized 11% if;shorter than 6 pages. You must use the headings below for your headings and;if not you will penalized 5pts.;Part 1 Introduction;A clear statement of purpose is provided, the introduction includes a;comprehensive summary of what will be explored and discussed.;Part 2 Organizational structure - must use as a heading in paper;Briefly describe your company, including a clear description of;the company, thw type of business, operational strategy, and organizational;structure and any other relevant information.;Part 3 Country variables - must use as a heading in paper.;This is the most important part of your first paper. In it, you will;provide your analysis of the following country variables in your chosen;country. You must use the variables listed below as headings in the paper.;The advantages and disadvantage analysis is the most important part of the;part 3. In addition, any facts presented in the paper must be properly;footnoted in the body of paper and also you must show the relevance of to;your business of the facts stated.;- Physical and demographic - Must discuss three;specific physical and demographic issues and then discuss the;advantages and disadvantages of the 3 issues and the effects they each;might have on the success of the business. The advantages and;disadvantages discussion must be in same area of discussion of each;separate issue. Must provide specific examples to support any assertions;and conclusions. Research is the key. General comments will not work.;- cultural environment -Must discuss three specific;cultural issues and then discuss the advantages and disadvantages of the;3 issues and the effects they each might have on the success of the business. The advantages;and disadvantages discussion must be in same area of discussion of each;separate issue. Must provide specific examples to support any assertions;and conclusions. Research is the key. General comments will not work.;- legal and ethical environment -Must discuss two;specific legal issues and one specific ethical issue and;then discuss the advantages and disadvantages of the 3 issues and the;effects they each might have on the success of the business.;The advantages and disadvantages discussion must be in same area of;discussion of each separate issue. Must provide specific examples to;support any assertions and conclusions. Research is the key. General comments;will not work.;- economic environment -Must discuss three specific economic issues and;then discuss the advantages and disadvantages of the 3 issues and the;effects they each might have on the success of the;business. The advantages and disadvantages discussion must be;in same area of discussion of each separate issue. Must provide;specific examples to support any assertions and conclusions. Research is the;key. General comments will not work.;- trade and investment -Must discuss three;specific trade and investment issues and then discuss the;advantages and disadvantages of the 3 issues and the effects they each might;have on the success of the business. The advantages and;disadvantages discussion must be in same area of discussion of each;separate issue. Must provide specific examples to support any assertions;and conclusions. Research is the key. General comments will not work.;- Foreign exchange and exchange rates -Must;discuss three specific foreign exchange and exchange rate issues and;then discuss the advantages and disadvantages of the 3 issues and the;effects they each might have on the success of the business.;The advantages and disadvantages discussion must be in same area of;discussion of each separate issue. Must provide specific examples to;support any assertions and conclusions. Research is the key. General comments;will not work.;Part 3 above is the most important part of your paper is the;analysis of the advantages/disadvantages of how each country variable's;issues might affect the success of your business.;Be specific about how each country variable relates to your business;and discuss the relevance of all the information in your paper to the startup;of your business in the country you chose.Do not include;any information in the paper unless you include an explanation of its;relevance to your business. For example, proving me with the country's;history without indicating its relevance to your business is merely providing;filler for the paper.;Do not include a;conclusion in this paper.To help in the grading;process, you must use the country variables as headings.Use at least eight sources;(other than the the text) to support your discussion and analysis.Remember that, although;the minimum length of an acceptable paper is 6 pages, past experience;indicates that one cannot do an adequate job of covering all of the;required discussion in so few pages.Read and follow the;grading rubric below for paper 1, below, to ensure that you meet all;criteriabe typed and double-spaced;in 12-point Times New Roman font, with margins no wider than one inchbe paginated, and have no;headers or footers other than page numbersbe prepared in a word;processing program (you may submit assignments only in Microsoft Word or;Rich Text Format, you may not submit them in PDF or DOCM format)contain a cover page with;your name, the course name and number, and the title of your projectDo not include;pictures, graphs, or lists in the body of the paper, if you need these;to support your facts, place them at the end of your paper as an addendum;referenced in the body of your paper, they will not count toward the;length of your paperbe written in narrative;form, not outline (no bullets at all)Footnotes of facts in the;body of the paper are mandatory. Only author name and page number in body;of paper for example (Smith, pg. 44). Full footnotes will be at end of;paper not at the end of each page.Bibliography is;mandatory and will include all sources used, which should include;for each entry, the author, title, city and state of publisher, publisher?s;name, year, and page number. You may NOT cite Wikipedia or any;Wiki? as a source in the papers.Paper may be reformatted;if not in compliance with formatting rules discussed above to determine;true length of paper.The grading rubric for this assignment appears below or can be opened;by clicking on the Country Plan Part 1 Rubrictab in the lower;right corner of the screen.;Due Date;Sep 28, 2014 11:59 PM;Hide Rubrics;Rubric Name: Country Plan Part 1 Rubric;Criteria;Meets;expectations;Minimally meets;expectations;Does not meet;expectations;Introduction;10 points;A;clear statement of purpose is provided, the introduction includes a;comprehensive summary of what will be explored and discussed.;7;points;The;paper includes either a clear statement of purpose or a comprehensive;summary of what will be explored and discussed;0;points;The;statement of purpose is missing or unclear, there is no discussion of what;will be explored and discussed in the paper.;Company;Description;15;points;There;is a clear description of the company, including its type of business;operational strategy, and organizational structure.;10.5;points;Some;of the parameters expected in the company description are missing or;unclear.;0;points;The;parameters expected in the company description are missing or unclear.;Country;Variables;0;points;A;comprehensive discussion of 3 specific issues for each country variable;and a comprehensive discussion, with specific examples, of the advantages;and disadvantages of each of the 3 issues on each variable and the effects;they each might have on the success of the business.;0;points;The paper only addresses 2;issues relative to each of the country's variables and/or does not;thoroughly describe them, or provide specific examples to support each;issue, or fully discuss how they relate to the selected business and;their advantages/disadvantages impact on the success of the business;0;points;There;are less than 2 issues discussed relative to each of the country's;variables, and the paper lacks examples to support each issue and/or how;they relate to the selected business, and little if any substantive;discussion of how those variables' advantages and disadvantages could;possible effect the success of the business.;Cultural;variables;10;points;As;described above, for cultural variables;7;points;As;described above, for cultural variables;0;points;As;described above, for cultural variables;Physical;demographic;10;points;As;described above for physical & demographic.;7;points;As;described above for physical & demographic.;0;points;As;described above for physical & demographic.;Economic;variables;10;points;As;described above, for economic variables;7;points;As;described above, for economic variables;0;points;As;described above, for economic variables;Legal;ethical variables;10;points;As;described above, for legal & ethical variables;7;points;As;described above, for legal & ethical variables;0;points;As;described above, for legal & ethical variables;Trade;investment;10;points;As;described above, for trade & investment;7;points;As;described above, for trade & investment;0;points;As;described above, for trade & investment;Foreign;exchange & exchange rates;10;points;As;described above for foreign exchange & exchange rates;7;points;As;described above for foreign exchange & exchange rates;0;points;As;described above for foreign exchange & exchange rates;Information;literacy;7.5;points;The;paper uses eight or more valid sources (excluding the textbook) and cites;all factual information, quotes and paraphrasing with footnotes in the body;of the paper.;5.25;points;The;paper uses less than 8 valid sources and cites some but not all of the;required material. Paper fails to footnote all facts in the body of the;paper.;0;points;The;paper uses less than 4 valid sources, and fails to properly cite the;required sources and/ fails to properly footnote most of the facts in the;body of paper.;Spelling;and Grammar;7.5;points;The;paper is free of obvious grammatical and typographical errors. The sentence;structure and diction are clear, effective, and diverse. The tone and;style are appropriate for the intended audience;5.25;points;There;are noticeable proofreading and/or grammatical errors, but the errors do;not significantly detract from the readability of the paper. Sentence;structure may be rigid and unvaried. The tone and style are;appropriate for the intended audience;0;points;There;are significant proofreading and/or grammatical errors which detract from;the readability of the paper. There are major problems in sentence;structure. The tone and style are not appropriate for the intended;audience.;Overall Score;Level 3;85 or more;Level 2;70 or more;Level 1;0 or more;Assignment #4;COUNTRY PROJECT PAPER 2: MARKET SUCCESS AND ENTRY STRATEGY - (25% of;the final grade);You will write your second paper in five parts as a narrative (not;outline) in which you build on the analysis you completed in your first paper;and use your critical thinking skills to analyze the factors that will affect;your success (positively and negatively) and determine your market-entry;strategy. Do not include paper 1 in paper 2. Your paper should be seven to;twelve pages, but you will not be penalized if your paper is a few pages;longer. You will be penalized 11% if shorter than 7 pages. You must use;the headings below for your headings and if not penalized 5pts. This paper;consists of five Parts;Part 1 Introduction - Must be a heading in the paper;A statement of the purpose is provided, the introduction includes a;comprehensive summary of what will be explored and discussed.;Part 2: Market Entry Analysis - must be a heading in paper;Discuss how the following country variables could affect the success;of your business in your chosen country: Each country variable listed below;must be a heading in the paper.;market differentiation;-Must;discuss three issues such as the potential to make money, selling;the product etc. Then discuss the advantages and disadvantagesof;the 3 issues and the effects they each might have on the success of the;business. The advantages and disadvantages discussion must be;in same area of discussion of each separate issue. Must provide;specific examples to support any assertions and conclusions. Research is;the key. General comments will not work.resources - Must discuss three;issues such as educated or uneducated laborers, professional;services, raw materials. Then discuss the advantages and;disadvantages of the 3 issues and the effects they each might have;on the success of the business. The advantages and;disadvantages discussion must be in same area of discussion of each;separate issue. Must provide specific examples to support any;assertions and conclusions. Research is the key. General comments will;not work.regulations and procedures - Must discuss three;issues such as government red tape, duties, taxes.;Then discuss the advantages and disadvantages of the 3 issues;and the effects they each might have on the success of the;business. The advantages and disadvantages discussion;must be in same area of discussion of each separate issue. Must;provide specific examples to support any assertions and conclusions.;Research is the key. General comments will not work.possible risks - Must discuss three;issues such as financial, safety, competitive. Then discuss the;advantages and disadvantages of the 3 issues and the effects they;each might have on the success of the business. The;advantages and disadvantages discussion must be in same area of;discussion of each separate issue. Must provide specific examples;to support any assertions and conclusions. Research is the key. General;comments will not work.Part 3 Market Strategy Analysis, part 1 - must be a heading in paper;List, discuss, and analyze three specific strategies your company;could pursue for the following [pick 3 from the list below]: Each strategy;must be heading in the paper. Discuss just 3 topics below;notall of them.;direct investmentjoint ventureslicensingfranchisingexportingturnkey projectsmanagement contractsFor each of the three strategies you choose, discuss how each;strategy could be an advantage or disadvantage for the success of your;business. Use the names of the three strategies you chose as major;headings for this part of your paper.;Make sure your critical analytic perspectives are interwoven with;references to the country variables discussed in part 1, and that logical;conclusions could be deduced from your writing. Is the discussion logically;synchronized? This is the most important aspect of this part of your paper.;Part 4 Market Strategy Analysis, part 2 - must be a heading in paper;Identify, select, and analyze the best strategy of the three you;chose, and explain why it is the best strategy for your company. You will;need to engage in a comparative analysis using the advantages/disadvantages;approach to demonstrate why your recommended strategy is the best one for the;company.;Be sure you read and understand the grading rubric for paper 2 to;ensure that you meet all criteria.;Part 5: Market Entry Implementation Strategy - must be a heading in;the paper;Explain how you would implement the strategy you have recommended for;the company. What substantive, specific steps should the company take to;implement the strategy? If, for example, you have recommended an export;strategy, list and elaborate on your strategic initiatives, considering;variables such as various forms of exporting, logistical considerations;government policies, marketing and distribution concerns, the export process;and export intermediaries.;Be sure you read and understand the grading rubric for paper 2 to;ensure that you meet all criteria.;Documentation and Formatting;All of your written assignments (including citations and references);must conform to the standards of formatting and documentation found in the;current edition of the Publication Manual of the American;Psychological Association(APA). With my permission, you may use;another style manual, such as AManual for Writers of;Research Papers, Theses, and Dissertations by Kate L. Turabian, or the MLA (Modern;Language Association) Handbook for Writers of Research Papersby;Joseph Garibaldi. Information on the use of these and other style guides is;available in chapter 5 of UMUC's Online Guide to Writing and Research(https://www.umuc.edu/writingcenter/onlineguide/);and on the Information and Library Services (http://www.umuc.edu/library/index.cfm);web page.;At a minimum, each of your papers must;Be specific about how each;country variable relates to your business, and discuss the relevance of;all the information in your paper to the startup of your business in the;country you chose. Do not include any information in the paper unless;you are also including an explanation of its relevance to your business.;Giving me the country's history, for example, without indicating its;relevance to your business is merely providing filler for the paper.To;help in the grading process, use the country variables as headings.Use;at least eight sources (other than the Daniels text) to support your;discussion and analysis.Remember;that, although the minimum length of an acceptable paper is 6 pages;past experience indicates that one cannot do an adequate job of;covering all of the required discussion in so few pages.Read;and follow the grading rubric to ensure that you meet all;criteriabe;typed and double-spaced in 12-point Times New Roman font, with margins;no wider than one inchbe;paginated, and have no headers or footers other than page numbersbe;prepared in a word processing program (you may submit assignments only;in Microsoft Word or Rich Text Format, you may not submit them in PDF;or DOCM format)contain;a cover page with your name, the course name and number, and the title;of your projectDo not include;pictures, graphs, or lists in the body of the paper, if you need these;to support your facts, place them at the end of your paper as an;addendum, referenced in the body of your paper, they will not count;toward the length of your paperbe;written in narrative form, not outline (no bullets at all)Footnotes of facts are mandatory. Only;author name and page number in body of paper for example (Smith, pg.;44). Full footnotes will be at end of paper not at the end of each;page.Bibliography is mandatory and will;include all sources used, which should include, for each entry, the;author, title, city and state of publisher, publisher?s name, year, and;page number. You may NOT cite Wikipedia or any Wiki? as a source;in the papers.Paper may be reformatted if not in;compliance with formatting rules discussed above to determine true;length of paper.The grading rubric for this assignment appears below or can be opened;by clicking on the Country Plan Part 2 Rubrictab in the lower;right corner of the screen.;Due Date;Oct 12, 2014 11:59 PM;Hide Rubrics;Rubric Name: Country Plan Part 2 Rubric;Criteria;Meets;expectations;Minimally meets;expectations;Does not meet;expectations;Introduction;10 points;A clear statement of purpose is provided, the;introduction includes a comprehensive summary of what will be explored and;discussed.;6.5;points;The paper includes either a clear statement of;purpose or a comprehensive summary of what will be explored and discussed.;0;points;The statement of purpose is missing or unclear;there is no discussion of what will be explored and discussed in the paper.;Market;Entry analysis;20;points;The paper provides;a comprehensive discussion of 3 issues for each of the following market;variables [market size, resources, regulations and procedures and possible;risks] and a comprehensive discussion of the advantages and disadvantages;of each of these issues and their possible effects each could have on the;success of the business.;13.5;points;The paper provides;a discussion of only 2 issues for each of the of the market variables [market;size, resources, regulations and procedures and possible risks] that could;affect the success of the business in the chosen country. There is a weak;discussion of the advantages and disadvantages of these issues and the;effects each could have on the success of the business.;0;points;The paper provides;minimal or no discussion of the issues for the market;variables [market size, resources, regulations and procedures and;possible risks] that could affect the success of the chosen business in the;chosen country. The paper provides minimal or nodiscussion of the;advantages and disadvantages of market variables and the effects these;issues could have on the success of the business.;Market;Strategy analysis, part 1;30;points;Three specific;strategies are listed, discussed, and comprehensively analyzed. There is;also a comprehensive discussion of the advantages and disadvantages of;these strategies and the possible effects they could have on the success of;the business.;20;points;1) Two;specific strategies are listed, discussed, and comprehensively analyzed, or;2) three specific strategies are listed, but are not comprehensively;analyzed, or 3) there is a weak discussion of the advantages and;disadvantages of these strategies' effects on the success of the business.;0;points;Only one specific;strategy is stated, discussed, and comprehensively analyzed, or this;component is missing. There is little if any discussion of the advantages;and disadvantages of this strategy effects it could have on the success of;the business.;Market;Strategy analysis, part 2;10;points;A critical;analysis of and rationale for the best alternative is provided, this;includes all critical perspectives, logically synchronized.;6.5;points;An analysis of and;rationale for the best alternative is provided, but some of the critical;perspectives are missing.;0;points;A less than;critical analysis of and rationale for the best alternative is provided;this includes all critical perspectives, logically synchronized.;Market;Entry Implementation strategy;20 points;The paper has a;comprehensive discussion of the specific, substantive steps that should be;taken to implement the recommended strategy.;13.5;points;There is some;discussion of the steps that should be taken to implement the recommended;strategy is provided.;0;points;The paper does not;have a comprehensive discussion of the specific, substantive steps that;should be taken to implement the recommended strategy.;Writing;spelling and grammar;10;points;The paper properly footnotes the facts,quotes;and paraphrasing in the body of the paper.The paper is free;of obvious grammatical and typographical errors. The sentence structure and diction;are clear, effective, and diverse. The tone and style are appropriate for the intended;audience.;6.5;points;The paper properly footnotes most of the facts, quotes;and paraphrasing in the bofy of the paper.There are noticeable proofreading;and/or grammatical errors, but the errors do not significantly detract from;the readability of the paper. Sentence structure may be rigid and unvaried.;The tone and style are appropriate for the intended audience.;0;points;The paper fails to properly footnote the facts, quotes;and paraphrasing in the bofy of the paper.There are significant;proofreading and/or grammatical errors which detract from the readability;of the paper. There are major problems in sentence structure. The tone and;style are not appropriate for the intended audience.;Overall Score;Level 3;85 or more;Level 2;70 or more;Level 1;0 or more

 

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