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strayer bus499 week 10 assignment 5- Capstone




Question;Assignment 5: Capstone;Due Week 10 and worth 400 points;Select a publicly traded corporation for which you would;like to work or are currently working.;Research the corporation on its own Website, the public;filings on the Securities and Exchange;Commission EDGAR database (;in the University's online databases;and any other sources you can find. The annual report will;often provide insights that can help address;some of these questions.;Write an eight to ten (8-10) page paper in which you;1. Determine the impact of the company?s mission, vision;and primary stakeholders on its overall;success.;2. Analyze the five (5) forces of competition to determine;how they impact the company.;3. Create a SWOT analysis for the company to determine its major;strengths, weaknesses;opportunities, and threats.;4. Based on the SWOT analysis, outline a strategy for the;company to capitalize on its strengths;and opportunities, and minimize its weaknesses and threats.;5. Discuss the various levels and types of strategies the;firm may use to maximize its;competitiveness and profitability.;6. Outline a communications plan the company could use to;make the strategies you recommend;above known to all stakeholders.;7. Select two (2) corporate governance mechanisms used by;this corporation and evaluate how;effective they are at controlling managerial actions.;8. Evaluate the effectiveness of leadership within this;corporation and make at least one (1);recommendation for improvement.;9. Assess efforts by this corporation to be a responsible;(ethical) corporate citizen and determine;the impact these efforts (or lack thereof) have on the;company?s bottom line. Provide specific;examples to support your response.;10. Use at least five (5) quality references. Note: Wikipedia;and other Websites do not quality as;academic resources.;Your assignment must follow these formatting requirements;? Be typed, double spaced, using Times New Roman font (size;12), with one-inch margins on all;sides, references must follow APA or school-specific format.;Check with your professor for any;additional instructions.;? Include a cover page containing the title of the;assignment, the student?s name, the professor?s;name, the course title, and the date. The cover page and the;reference page are not included in;the required page length.;The specific course learning outcomes associated with this;assignment are;? Determine ways in which the vision, mission, and;stakeholders of a firm impact that firm?s overall;success.;? Identify how the six segments of the general environment;affect an industry and its firms.;? Identify the five forces of competition.;? Analyze the external environment for opportunities and;threats that impact the firm.


Paper#54426 | Written in 18-Jul-2015

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