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Two Factor Analysis of Variance: Independent Samples (With replications)

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Question;Two Factor;Analysis of Variance: Independent Samples (With replications);?Suppose in this exercise, two;factors are to be examined: (See Data Below);?The effects of the marketing;approach on sales.;?Emphasis on convenience;?Emphasis on quality;?Emphasis on price;?;The;effects of the selected media on sales.;?Advertise on TV;?Advertise in newspapers;?Are these differences caused by;differences in the marketing approach?;?Are these differences caused by;differences in the medium used for advertising?;?Are there combinations of these two;factors that interactto affect the weekly sales?;Use;Excel (Two-Factor Analysis with replication) to test the above three hypotheses;using Alpha=.05. Data: (For the two-way ANOVA Problem);Convenience;Quality;Price;TV;491;677;575;TV;712;627;614;TV;558;590;706;TV;447;632;484;TV;479;683;478;TV;624;760;650;TV;546;690;583;TV;444;548;536;TV;582;579;579;TV;672;644;795;Newspaper;464;689;803;Newspaper;559;650;584;Newspaper;759;704;525;Newspaper;557;652;498;Newspaper;528;576;812;Newspaper;670;836;565;Newspaper;534;628;708;Newspaper;657;798;546;Newspaper;557;497;616;Newspaper;474;841;587

 

Paper#62272 | Written in 18-Jul-2015

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