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Strategic Planning Essay 850 - 1000 word limit




;;NO PLAGIARISING (NO COPYING AND PASTING FROM WEBSITES);USE IN-TEXT REFERENCING HARVARD STYLE;Topic: Strategic Planning;Task Details: Students are to discuss/analyse how Strategic plans are formulated, with reference to two planning models(BOSTON CONSULTING GROUP MATRIX model and MICHAEL PORTER'S GENERIC STRATEGIES model) provided in the coursebook.;Consider some of the elements (current issues) present in the business environment which impact the implementation of effective strategy.;Students must reference at least three other sources (academic literature ? see Recommended reading texts).;Students are to present their analysis and findings/ conclusions in a professionally presented short report of 850 ? 1000 words.;Research requirements: Students must use the prescribed textbook (Schermerhorn), two other theorists and a minimum of two journal articles. Additional sources may be used but should be academically acceptable.;Presentation: 850 ? 1000 word short report ? Word.doc or.docx ? the title page, executive summary, table of contents and reference list are not included in the word count.;Title page, executive summary, table of contents, suitable headings and subheadings, conclusions, in-text referencing and reference list (Harvard ? Anglia style). Typed using 12 pt Times New Roman or 11 pt Calibri fonts. Single line spacing;Marking Guide: Research 30%;Analysiss ? extent and application 30%;Findings/conclusions 20%;Presentation 20%;This mark will be scaled to a mark out of 25;You must use this prescribed text below to reference;;;Prescribed Text;Schermerhorn, JR et al, Management, Foundations and Applications 2 nd Asia-Pacific ed. John Wiley and Sons, 2013.;You can use 2 of these texts shown below as part of the reference list or other texts to help you with this assigment.;;;Robbins, SP, Bergman, R, Stagg, J and Coulter, M 2011, Management 6 th ed. Pearson Australia: Sydney;Samson, D and Daft, RL 2012, Fundamentals of


Paper#74395 | Written in 18-Jul-2015

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