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1;BUAL 5650/6650/6656;Project Guidelines;Pretend that you have an opportunity to apply for money to do a big data project. If;successful you will be given enough money to get data and to get access to appropriate analysis;methods. The winning project will probably be one that is most likely to benefit the most;people. There are no limits on the types of projects that may be proposed. Any area (e.g.;healthcare, organizational performance, disaster relief) may be used.;The first step in the process (this assignment) is doing a preliminary proposal. This;means that you have a well thought out idea but that you haven?t done the pre-research that is;required of a major proposal;In the sections below I outline the major elements of the preliminary proposal.;Executive Summary;A good summary should state the question, its importance, and any major expected;benefits that the research will provide. Benefits include things such as a better understanding of;a customer base, indications of chronic disease, increased market share, cost reduction, etc. This;should be between 100 and 150 words.;Introduction;This section should provide the background to the general problem (e.g., ?Sales in;Auburn, Alabama have been decreasing steadily since the last quarter of 2012. A better;understanding of the characteristics of our customers will provide the organization with an;opportunity to better market our product in this area.?);The trick with the introduction is to give the reader enough information to keep them;interested. The best way to accomplish this is with direct, supported statements (which you will;later detail) that indicate the problem and its importance. You need to supply the history of the;perceived problem or opportunity, indicate the symptoms of the problem or opportunity, and;introduce the main points that support your position.;A typical organization for an introduction might be;? General statement of problem area or opportunity;? Purpose of the study ? what are the expected benefits of conducting the study?;? Justification of the research (importance and necessity);? What are the primary areas of focus in the study?;The introduction should not exceed one full page.;2;Research Development;This is the section in which you go into detail about the factors in and outside of the;organization that serve as the foundation to support the research question. Potential questions;are: What was found previously about this issue if anything? What indications in the;organization led to your idea? What have you done to look deeper into the problem? What;major areas do you intend to address (e.g., keywords in a social media search, personal;characteristics of customers, weather issues and their impact on disaster relief, the spread of;disease, etc.).;This section should be no more than two full pages.;Methodology;This is a critical section as it informs the reader how you intend to answer the question or;questions you have just defended. Each type of research project has weaknesses as well as;strengths, it is important to point out what these are in terms of your proposal. Be sure to;indicate how data will be collected (e.g., exists in data warehouse, supplemented with survey;etc.) and analyzed, as well as how the subjects and/or data will be selected. Be sure that your;proposed methodology for data collection and analysis are in alignment with the analytic;technique. For example, don?t propose to use linear regression with categorical outcome data.;This section will vary according to the proposed project, but I expect it to be somewhere;between one half and one full page.;Conclusion;This is the section in which you have the last chance to convince the reader of the;worthiness of the project and whether it is feasible. Present an anticipated timeline for;completion. Conclude by briefly restating the importance of the research question or questions;and the contribution that this research is expected to make to the organization. Short and sweet!;FORMATTING and WRITING STYLE;12 point font, 1 inch margins;Write in the first person (I will, etc.).;Be very careful that your spelling and grammar are correct.

 

Paper#76253 | Written in 18-Jul-2015

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